Jun 23, 2025
During Hospitality Financial and Technology
Professionals (HFTP®) HITEC, hashtagNoVacancyNews caught up with Jennifer
Barnwell, President of Curator Hotel and Resort
Collection, to discuss how she evaluates hospitality technology
for a diverse portfolio of independent hotels. With so many vendors
vying for attention, she shared how Curator narrows the field and
finds real value for its member hotels.
Here’s what we covered:
How Curator uses events like hashtagHITEC to strengthen vendor relationships and
discover meaningful innovations
The role of pilot programs in validating tech before wider
adoption
Why it's critical to focus on tools that support team efficiency
and guest experience
The growing pressure on profitability in a year of minimal revenue
growth
Curator’s commitment to helping members stay ahead without getting
overwhelmed
If you're feeling the pressure to make smart hashtaghospitalitytech decisions, Jen offers a sharp,
practical perspective that’s well worth your time.
Special thanks to our sponsor Uniguest — their Hotel Hub solution
connects every step of the guest journey to your messaging and
brand. Learn more at uniguest.com.